Business cards used to simply be a way to hand out contact information. However, in a world where all it takes to start a business is a service and a website URL, the importance of branding has skyrocketed. Business card design has become an essential part of branding and an amazing tool to stand out from the crowd. Learn some of the best ways you can bring your business cards to the next level.
To make an amazing business card, it is best to consolidate and simplify the information as much as possible. The first place to start should with phone numbers. Some business cards will have a list of phone numbers from multiple offices, cell phones, and fax machines. This can look clunky and take up too much space on your business card. It is best to show only one or two numbers where you would want to receive calls.
Social Media Accounts
Simply put, social media is essential in today’s business world. It allows you to spread your message, sell products/services, and communicate with your customers. Think about including ‘look for us on…’ followed by social media icons or include your social media handle.
Using low-resolution images for your logo or background design image is a quick way to ruin a business card design. You can put all of the care in the world into making an amazing business card but if it looks blurry all professionalism is lost. It’s crucial to use high-resolution images. Failing to do so can portray your brand as careless with little attention to detail. If you do not have a high-resolution image of your logo, headshot, or background design. a reputable screen printing company will have designers who can recreate it.
Certain industries such as real estate often include headshots. If you include a headshot in your business card design, make sure to look happy! Consider having a professional take the headshot smile. Putting a friendly face on your business card is more likely to attract business.
The importance of font design for your business cards can not be overstated. Fonts showcase your brand in a subtle, yet memorable way. Your business card design should include fonts that match your brand. Different fonts affect human psychology in unique ways and typography is an art. It is also important to think about functionality as well. A thin script font may look nice but if your customers and clients can’t read it – you defeat the whole purpose of having business cards. Before moving forward with custom business cards, do your research and consider hiring a professional for font design and formatting. Many reputable business card printing companies offer design services to streamline the process.
Business Card Design Expert
Business cards aren’t just a way to exchange phone numbers, they are an incredible marketing tool that represents your brand. Every great business needs professional and stylish business cards. To create a memorable business card, you’ll need to go to the pros at NJ Ink Shop.
We don’t only design and print business cards, we offer a diverse range of custom-printed products. From screen printed apparel to customized signage and promotional products, NJ Ink Shop can bring your vision to life. Don’t let your brand blend in with the crowd, let us set you apart with custom-made artistry. Not exactly sure what you are looking for? Our talented designers can lead you in the right direction – we can even do the design for you! It’s time to get creative, it’s time to get inked.